Benefits
- 5 Global Certifications from Google Ads
- LMS for every student
- Online Training Program
- Practical Live Learning
- Mentor Support and Guidance
Google Ads Certificate Course
The Google Ads Certificate Course will teach you how to build a successful campaign using Google Ads (Adwords) tool. The course will guide you through different aspects of Google Ads from creating Search, Display, Video, Shopping and App Campaign, manage and optimise the same. Participants will complete the course with a comprehensive knowledge and experience. They will be able to develop an integrated Google Ads marketing strategy from keyword research to final conversion.
- Duration: 45 Days
- Course Fee: 11800 6900
Registration Fees
6,900.00
What Will I Learn?
Google Ads (Previously Adwords)
Introduction to Google Ads
Creating, Optimizing and Configuring Google Ads Account
Understanding different terminologies and Google Ads algorithm
Competitor analysis
Keyword research and analysis
Creating & optimizing search ads
Ad writing techniques to get maximum return
Bidding and optimization strategies
How Google Ad auction works
Understanding & creating display ads
Learn how to create an effective audience
Learn how to create an effective remarketing campaign
How to create video ads on YouTube
Create, target, test and monitor a display advertising campaign
Shopping ads with Google merchant center
Testing and optimizing your campaign using conversion tracker
Google Ads Analytics
Google Tag Manager
Fundamentals of Tag Manager
Create an account and container
Set up tags, variables, and triggers
Event tracking and adding remarketing tag
Course Features
| Eligibility | Basic Computer Operation |
| Job Roles | Google Ads Expert, Search Engine Marketing Expert |
| Duration | 45 Days |
| Certificates | 5 Google Ads Certifications and NIHT Social Media Marketing Certificate |
| Category | Marketing |
Fees Breakup
| Registration Fee | 6,900 |